Charm Ritual
For the girlies who romanticise everything. Collectable jewellery and sentimental gifts.
The Ritual Collection
Build your story charm by charm.
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Cape Penguin
Regular price R 3,999.00 ZARRegular priceUnit price / perSale price R 3,999.00 ZAR -
Golden Tux
Regular price R 7,799.00 ZARRegular priceUnit price / perSale price R 7,799.00 ZAR -
Bold Anchor
Regular price R 3,899.00 ZARRegular priceUnit price / perSale price R 3,899.00 ZAR -
Anchor Rise
Regular price R 6,799.00 ZARRegular priceUnit price / perSale price R 6,799.00 ZAR -
Lucky Corno
Regular price R 5,799.00 ZARRegular priceUnit price / perSale price R 5,799.00 ZAR -
Charm of Grace
Regular price R 4,959.00 ZARRegular priceUnit price / perSale price R 4,959.00 ZAR -
Courage Charm
Regular price R 4,799.00 ZARRegular priceUnit price / perSale price R 4,799.00 ZAR -
Oval Ember
Regular price R 5,499.00 ZARRegular priceUnit price / perSale price R 5,499.00 ZAR -
Rhino Legacy
Regular price R 3,899.00 ZARRegular priceUnit price / perSale price R 3,899.00 ZAR -
Legacy Nugget
Regular price R 5,699.00 ZARRegular priceUnit price / perSale price R 5,699.00 ZAR -
Star of David Charm
Regular price R 3,999.00 ZARRegular priceUnit price / perSale price R 3,999.00 ZAR -
Golden Turtle of Fortune
Regular price R 4,499.00 ZARRegular priceUnit price / perSale price R 4,499.00 ZAR
Little Luxuries. Made to Last.
Jewellery by Dabrai creates pieces meant to be worn often, layered over time, and kept long after trends shift.
TRUSTED BY THOSE WHO BELIEVE IN QUALITY THAT LASTS
Real Gold
Gold is corrosion- and oxidation-resistant and shiny, and is also the most ductile of metals, meaning that it can be stretched extensively without breaking.
Skin- Safe
Gentle on your skin, our 9K gold is crafted for comfort and elegance.
Timeless Durability
Can be worn every day, for years — even decades. Gold does not rust or corrode like other metals (iron, lead and copper). This resistance ensures that gold retains its condition over time, maintaining its intrinsic qualities.
Legacy Worth
Unlike fashion jewellery, our solid gold pieces hold and appreciate in value over time.
Jewellery by Dabrai – Our Manifesto
Jewellery is not meant to be rushed. It is meant to be kept. Jewellery by Dabrai is founded on the belief that jewellery should endure — in quality, relevance, and meaning. Our work is guided by intention. Every piece is crafted in solid gold — never plated — and designed to be worn often, layered over time, and kept for generations. We do not create jewellery for trends or seasons. Each design is considered carefully, with attention to proportion, material integrity, and longevity. This approach allows our pieces to remain relevant long after fashion shifts. Alongside our core collections, we create bespoke engagement rings and personalised heirlooms for clients seeking jewellery that marks meaningful moments. These pieces are developed collaboratively, with care given to both technical excellence and lasting significance. Jewellery by Dabrai is founded by a GIA-certified graduate gemologist and operates with a commitment to authenticity, expertise, and ethical responsibility. We are proud members of the Jewellery Council of South Africa and uphold industry standards in sourcing and craftsmanship. We create jewellery not simply to be worn — but to become part of a personal collection, built over time.
Sejal Dabrai
Founder and CEO
Philanthropy
We believe that considered luxury can extend beyond the wearer.
The Cape Penguin Charm was created to support initiatives focused on the protection of endangered African penguins. A portion of proceeds from this piece contributes to conservation efforts that safeguard their habitats and long-term survival.
This initiative reflects our belief that fine jewellery can carry purpose — not through spectacle, but through intention and responsibility.
Our Gold, Your Forever
Hoop Dreams, Solid Gold Realities.




